MoMA Vignelli Expo
The Museum of Modern Art was hosting an exposition for Massimo Vignelli and a campaign was needed to get the word out about such a great experience. The campaign consisted of a billboard, posters, tickets for the expo, along with buttons and postcard for the gift shop after visiting. Each of the campaign collateral is modeled after Vignelli's famous Knoll design in order to convey to the public what the exposition was all about.